Ironically for such a popular, ubiquitous shoe, what they say about the wearer - or what the wearer imagines they say - is that they don’t belong in the mainstream. Their biggest strength isn’t how they feel, but how they look, and what they say about the wearer. Whatever their shortcomings, their attributes outweigh them. None of which has been any barrier to Converse’s ubiquity. Their flat rubber sole is hopeless for running, not that it was designed for that purpose, but it also conducts the heat away from your feet on chilly days, and is not much better on rainy ones, since its sole becomes slippery when wet. Even their staunchest fans would agree that comfort isn’t their strong point. Before you could say “billion dollar idea”, the logo led them to become known as Chuck Taylor All Stars the first celebrity-endorsed sports shoe, whose popularity spread rapidly from the start.Īs someone who didn’t take up running until her forties, and was so clueless that her inaugural run was conducted in Converse, the sneaker’s lineage as a sports shoe never ceases to amaze. His restyled iteration also included a distinctive star logo, placed over the ankle bone to add an extra layer of protection. ![]() In 1921, semi-professional basketball player Charles ‘Chuck” Taylor joined the company, his input leading to improved flexibility and ankle support, as well as its use as a basketball shoe. Launched in Massachusetts by Marquis Mills Converse in 1908 as a football and netball shoe, in 1917 the company designed the forerunner of the modern All Star sneaker, marketed under the name “Non-Skids” on account of its rubber sole. That Converse was never meant to be a fashion brand is a large part of its appeal, and never more so than in the era of the vainglorious, extortionately priced designer trainer. Whether you call yours Chuck Taylors, All Stars or Chucks, Converse is the sneaker that ate the world, a style staple of men, women and children’s wardrobes alike, which in its 114th year remains in ruder health than almost any other centenarian fashion brand, with a pair estimated to be sold every 43 seconds. If you wander down your street, the chances are high that you’ll see someone wearing them before you’ve even reached the coffee shop. ![]() Kamala Harris wore them on the cover of Vogue. Millie Bobby Brown wore them on Stranger Things. Why not explore the new Converse clothing collection including hoodies, t-shirts, and leggings? Order from the Converse range today at Schuh.Kurt Cobain wore them on stage. Or, if you’re after some added warmth, choose a leather Converse or Cozy style. Stay on trend with new profiles like the Run Star Hike, and Lift Hi. Explore sustainable converse shoe options made with 100% Recycled Polyester Build and Heel Our collection of the latest Converse trainers includes classic Converse All Star high tops and Converse All Star Ox. An undisputed classic for men, women, and all genders. If there is a shoe that belongs in every wardrobe, it's a pair of Converse All Stars, available in a range of colours and designs. The perfect addition to any outfit whether you’re skiing on the street or dancing in a dress. ![]() ![]() We have everything you need - from high tops to platforms, kids’ sizes, and clothing with fast and free delivery.Ĭhuck Taylor Converse are the original basketball shoe and an everyday staple.
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